Bea Alonzo marries her love for adventure and business with her newest passion project that’s available for all
With more than two decades of experience in the industry, there is no denying that Bea Alonzo has gone places—literally and figuratively. Now that she has portrayed a number of roles and discovered different parts of the world, the actress is sharing the thrill of travel to us.
RELATED: Bea Alonzo Takes Her Love For Travel Into a New Business
Now landing in our area is BASH, Bea’s brand of marrying travel and style into practical and portable products. Paying homage to her beloved character, Basha from One More Chance, the name was also a wordplay on its actual meaning of reverie. Indeed, each journey deserves a celebration.
Debuting with an all-out festive mood, BASH came out with five collections for its first release—the Pearl, Billow, Cubes, First Class, and Santa’s Favorite. All collections come in various colors and sizes, ready for anyone’s adventure anywhere and anytime.
Like in any of her projects, the actress carried her creative drive and eye for detail with BASH. From envisioning the products to actually developing and testing them, she was involved every step of the way. This was a testament to Bea’s dedication in her craft and all of its scope.
At the actual launch bash of the brand last Saturday, fellow industry stars and content creators graced the event, showing their support to Bea’s latest endeavor. Reliving the magic of the 2007 hit where Bea played Basha, her co-stars Dimples Romana, Bea Saw, and John Lloyd Cruz were present. Fellow Kapuso stars Heart Evangelista, Rodjun Cruz, and Kyline Alcantara also made an appearance and joined the fun.
Photos BASH MANILA