Bella Hadid Is A 90s Pinup Girl In Giuseppe Zanotti’s Latest Campaign

Bella Hadid Is A 90s Pinup Girl In Giuseppe Zanotti’s Latest Campaign


While she’s been crossing over to television with her mother’s reality show, Making A Model with Yolanda Hadid, Bella Hadid proves she’s not stopping anytime soon with her takeover in fashion. After landing the Dior Lipglow and Max Mara Spring/Summer 2018 campaigns, the supermodel is back in a provocative leather-themed campaign for Italian luxury brand, Giuseppe Zanotti.

Hadid is joined by a high profile dream team – famed photographer duo Mert Alas and Marcus Piggott who captured the essence of the collection inspired by 90s sensibilities. And perhaps the most vital role in the shoot is played by former Vogue editor-in-chief Carine Roitfeld who styled Hadid in her best leather pinup girl look. And if you know Hadid’s off duty looks, the black bodysuit is a staple in her wardrobe, just goes to show how Roitfeld tailored the styling to fit the model’s own.

Coupled with side-swept blunt bangs, fierce cat-eyes and chiseled cheekbones, Hadid does her signature stare accompanied by silver slingbacks, leather knee high boots, black open-toed pumps, and pair of striking neon green high ankle heels.

“This campaign really represents the authentic energy of the brand—modern, sensual, powerful,” says Giuseppe Zanotti. “And then there’s Bella, back for a second season, who brings with her a rock-and-roll attitude that’s also playful and seductive. The overall effect is compelling, contemporary, arresting.”

Check out Bella Hadid’s sizzling Giuseppe Zanotti campaign for Spring/Summer 2018 below along with fellow model, Kit Butler for the menswear range:

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