Avon revisits its best-selling fragrance, the Imari collection, with a new soon-to-be cult favorite scent that embodies female power and sophistication
The right fragrances do so much more than captivate the senses. It has a way of capturing and empowering your unique personality, one that can leave a lingering impression to others. And as Avon Philippines celebrates its 46th anniversary, the brand highlights the power of the olfactory sense with the launch of the latest addition to its iconic Imari collection—the Naturelle.
Go Naturelle
Over the years, the Imari collection has captivated consumers for its ability to translate one’s truest self. The new Imari Naturelle is no exception. It’s a stunning tribute to the natural allure of women, coaxing you to reclaim your power and sensuality.
A chypre floral musk, this modern take on a beloved classic is formulated with natural ingredients like upcycled rose water, velvety peaches, and warm musks. The resulting fragrance is an olfactory masterpiece that perfectly complements your body’s natural scent.
It’s undoubtedly the most modern and innovative creation for the brand. By reutilizing used rose petals, Avon is able to create a unique fragrance while minimizing environmental impact. This reinforces the company’s legacy and vision of creating luxurious but sustainable products.
Empowering Filipinas
The Imari Naturelle perfectly reflects Avon’s commitment to supporting and empowering Filipinas. For 46 years, the brand has championed women empowerment through its aspirational beauty products, entrepreneurship opportunities, and women-centered advocacies.
Avon has also partnered with local NGOs to help thousands of Filipinas fight breast cancer and end gender-based violence. Its focus on brand activism further highlights the position of the beauty industry in creating a better world for women.
RELATED: Avon Provides Support to Filipinas of All Body Types
From innovative beauty products to women-centered advocacies, Avon has consistently empowered Filipinas to embrace their inner strength. The Imari Naturelle is a stunning manifestation of this–perfectly encapsulating feminine beauty and power.
Embrace your power and take back your sensuality with Imari Naturelle, available at the Avon website, Lazada, Shopee, TikTok Shop, or through your Avon Representatives.
