An homage to Anna Nicole Smith’s iconic turn for GUESS, Euphoria star Sydney Sweeney is a bombshell as their newest global ambassador
Related: Class is in Session: GUESS Originals Demonstrates How Classics Never Go Out of Style
There’s no doubt about it, Anna Nicole Smith for GUESS is iconic. The ad campaign perfectly captured a moment for the model, the brand and the mood of the decade. The late model, actress, and television personality not only was beautiful, but she had an interesting story to tell. During her time under the spotlight, she showed a vivacious personality that was admired by everyone.
14 years since her passing, GUESS pays homage to one of their most memorable models by creating The GUESS Originals x Anna Nicole Smith Collection by Cali Thornhill Dewitt. The collection takes a look back at the renowned GUESS imagery. It was inspired by hues of the ocean from the original 1993 Miami photoshoot by Wayne Maser, who used teal as a key color, and blended classic tones of black, white and red. Anna Nicole Smith’s signature is digitized into each style as a special touch, as well as Dewitt’s iconic phrase “Did You Miss Me?”
Embodying the spirit of Anna Nicole Smith for the campaign is Euphoria and White Lotus star, Sydney Sweeney. She was welcomed with open arms by the GUESS team as their newest global ambassador. “Anna Nicole Smith is essential to ‘90s fashion. Anna’s legendary beach shoot revived for this collection and the campaign with Sydney Sweeney is the perfect timeless moment to continue to celebrate one of the most iconic GUESS Girls with a new generation,” says Nicolai Marciano, Director of Brand Partnerships.
The GUESS Originals x Anna Nicole Smith Collection by Cali Thornhill Dewitt is truly a special project that perfectly mends both past and present trends. If you’d like to bring your own personal twist to the iconic American model’s fashion legacy, then you can check out the collection starting today.
Their 32-piece men’s and women’s collection will be available beginning Nov 5th, 2021, in select GUESS retail stores and GUESS Originals pop-ups globally—as well as through this link and select GUESS stores.