Lee Min Ho, Jeon So Min, and Kim Ha Neul Unveil the Secret Behind Their Complexion

Lee Min Ho, Jeon So Min, and Kim Ha Neul Unveil the Secret Behind Their Complexion

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Meet the Korean celebrity-approved non-invasive treatment that lifts and tightens the skin 

The ever-so-popular Korean beauty is inarguably one of the most influential categories in beauty. Over the years, it has dominated the cosmetic and skincare sphere and has introduced a new wave of innovative formulations that became a fan’s long-time favorite. It also yields up-and-coming treatments to achieve the coveted firm skin. Merz Aesthetic’s Ultherapy, for one, is named the most trusted skin-lifting procedure of prominent actors like Lee Min Ho, Kim Ha Neul, and Jeon So Min. 

RELATED: Ultherapy® Continues To Champion Self-Love And Confidence In Their New Campaign, All It Takes Is U

In recent times, the brand celebrated its latest breakthrough alongside its first-ever Asia Pacific celebrity ambassadors. “Nobody understands the pressure of conforming to beauty standards better than celebrities. Staying confident and embracing your unique self can be difficult when you live in the spotlight,” the company shared in a press release. “We hope that their stories of overcoming these societal pressures to embrace their individuality and uniqueness inspire people in the Asia Pacific to do the same.’’ 

A lift like no other

Ambassadors Lee Min Ho, Kim Ha Neul, and Jeon So Min’s choice of treatment, Ultherapy, is a non-invasive, hyper-personalized treatment that naturally lifts and tightens the skin. It works by carefully delivering the right amount of heat energy at the right depths of the skin to stimulate collagen and elastin production, providing a lifted look while reducing lines and wrinkles with minimal to no downtime. Considering that it is less painful, Merz Aesthetic takes pride in the treatment being the most preferred option in the region. 

A new take on campaigns 

In line with the brand’s latest breakthrough, the medical group also launched the See My Skin, Lift My Way campaign, a concept that was made to encourage people to unlock the uniqueness of their own skin and reveal their confidence and beauty. Ambassadors Lee Min Ho, Kim Ha Neul, and Jeon So Min proudly stand with the campaign and are committed to amplifying the message of embracing individuality and uniqueness via their social media platforms and public appearances. 

Furthering its goal of fueling confidence across Asia Pacific, Merz Aesthetics also introduced the Merz Aesthetics Serendipity Journey: Confidence Beyond the Frame campaign to empower people to step out of societal ideals of beauty and embark on a self-enhancement journey to be the best version of themselves. The campaign is set to be a product of a consumer study on how social media’s unrealistic beauty standards affected their self-perception and overall confidence. 

Dermatologist  Dr. Gaile Robredo-Vitas reveals, “The prevalence of photo filters and retouching tools on social media has led to ‘perfected’ images becoming the norm, creating an unrealistic standard of beauty like never before. But I believe that aesthetic work is not just about achieving perfection or changing a person’s physical appearance, but also empowering them with a sense of confidence that extends beyond outer beauty,”

With this powerful move for the brand, Merz Aesthetics Asia Pacific President Lawrence Siow shared their plans on changing the narrative towards the influence of social media on beauty and confidence. “By unlocking confidence, embracing your uniqueness, and partnering with reputable and trusted brands like Merz Aesthetics, we can challenge the unrealistic standards of beauty propagated by social media and fuel authentic confidence across Asia Pacific.”

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