A checkered flag is well waved for all the gals in attendance at the Rustan’s 12th Season of Beauty Addict
A grid of feminine beauty and confidence—The Rustan’s Makati Beauty Hall transformed into a circuit of high-speed fun and femme energy as content creators, beauty enthusiasts, and industry veterans filled out the P1s and P2 for this go-around. Together with Tuason Racing, the luxury retail boutique transformed Courtyard Drive into a racing fever ready to greet the guests like a pitstop before going through the beauty track.
RELATED: Rustan’s Celebrates 70 Years of Luxury Retail in the Country
Pretty Pit Stops
Like any Grand Prix, pit stops are a necessary component. For Rustan’s 12th BeautyCon, it was nigh essential. Outfitted tabletops acted as the proverbial pit stops: hubs of activity ranging from stylish mini-games to product displays. All race participants darted through the track under the booming cheers of DJs Miaow and Nix Damn P’s sets.
Far later into the day, everyone split apart into their own fast lanes. Some of the ladies took part in Beauty on the Fast Track Challenge. Think The Amazing Race, but fit best for the fast femmes on Rustan’s track.
Others took a more digital route instead with the “Fast & Fabolous Challenge.” Tuason Racing’s very own racing simulators set a highly competitive air within the track boundaries where most vigorous of gals went; champions were made, and special beauty prizes were given to the deserving.
Center Stage Cooldown
In contrast to the high-octane pace of everywhere else, the main stage was on the move with many talks and showcases about beauty and fashion. From Tuason Racing’s CEO Jeanette Ipapo-Tuason’s insights on self-empowerment, to a real time makeup masterclass entitled “Grand Prix Glam” led by celebrity makeup artists RB Chanco and Justin Soriano, the competitiveness between all grid aspirants shifted gear into solidarity. At the heart of the 12th Beauty Addict BeautyCon was an energetic and passionate nexus of womanly identity and confidence.
Ascending the Podium of Vibrancy Together
Rounding out the last few laps for the day’s GP, all the ladies were rewarded for their fierce driving with self-care loots, just like medals for the track finishers. Meanwhile, activity booths of Belo Medical Group, Dashing Diva, Emphasis Salon, New Lounge, and Luxelle provided breathers and cooldowns ranging from blow-dry or hair styling to basic express manicure. Balance was key in reaching the finish line for the day, and all the girls matched their all-day energy with the necessary beauty break.
Rustan’s made a bold statement with the 12th season of Beauty Addict: Beauty is never in stasis.
For all the fast pace of life today, ladies all across the country match it with a speed and grace found nowhere else. No matter where you cross the starting and finish line, Rustan’s Beauty Addict: Race Off to Beauty raises its checkered flag to you in the name of feminine youth & soul.
