If “Instagram makeup”–thick brows, heavy eye makeup, lined lips–were all the rage a few years ago, there has been a noticeable shift to looking more authentic, with skin taking its well-deserved spotlight in the center stage. With a keen understanding of the ever-changing beauty industry, Professional makeup brand Make Up For Ever aims to make users look like their most radiant selves with their latest products.
The brand introduces three new products to their Ultra HD range: the Ultra HD Light Capturing Self-Setting Concealer, the Ultra HD Foundation Palette and the Ultra HD Blush Palette.
Related: Make Up For Ever’s International Makeup Artist On How To Wear Glitter
Ultra HD Light Capturing Self-Setting Concealer
This concealer is truly one step ahead, and after first trying it on, I could immediately see why. As the first self-setting concealer that instantly brightens the eye contour by capturing light, your under eye area appears more flawless and luminous, staying that way all day long. The makeup artist that was applying this to me also said that it could be reapplied over powder–it will still give off that natural finish. In addition to this, it stays put for up to 12 hours!
Ultra HD Foundation Palette
No matter what industry we’re in, it is an essential for every woman to be presentable and achieve an even complexion from every angle. The Ultra HD Foundation Palette contains 4K technology for makeup that is invisible even under a 4K camera and to the naked eye. Suitable for every skin tone, the product is meant to unify, conceal and highlight and features 12 shades that can be used alone or to create the perfect shade.
Ultra HD Blush Palette
Last but definitely not the least, Make Up For Ever introduces us to their new Ultra HD Blush Palette. While you might have already perfected your base, don’t forget to add a flush of color to bring life to your face. Upon application, the cream blush felt completely weightless, as if there was nothing on my skin. The palette features 12 shades–from rosy pinks to fresh corals–to help you achieve whatever look that you’re in the mood for.
For more information on the Ultra HD line, head over to Make Up For Ever Philippines’ Instagram at @makeupforeverphilippines.
