Tiffany & Co. and Pharrell Williams Celebrate the Beauty of Blackness in Debut Collection

Tiffany & Co. and Pharrell Williams Celebrate the Beauty of Blackness in Debut Collection

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Inspired by Poseidon’s trident, Pharrell Williams crafts pieces that evoke a personal connection in a collection poised to make waves

Pharrell Williams is making waves in the jewelry world with his debut collection for Tiffany & Co., dubbed the Tiffany Titan. Inspired by the legendary Poseidon’s trident, the designs exude energy, power, and force. The collection features sharp, spear-like spikes contrasted by soft, curved links, symbolizing a dialogue between tension and balance. The artist encompasses a collective proportion, both literal and figurative, appealing to those who shift tides of perspectives.

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Tiffany & Co. and Pharrell Williams Celebrate Black Beauty
Tiffany & Co. x Pharrell Williams

Pharrell’s intimate bond with the sea and his Virginia Beach roots washes over the collection, leaving an impression of coastal inspiration. The artist dives deep into his designs with the spirit of Poseidon. The name “Titan” itself conjures up thoughts of ancient grandeur, giving regard to the mythical ruler of Atlantis. Atlantis is also the name of the community in Virginia Beach, near and dear to Pharrell’s heart.

Tiffany & Co. and Pharrell Williams Celebrate Black Beauty
Tiffany & Co. x Pharrell Williams’ bracelets

Alexandre Arnault, Tiffany & Co.’s Executive Vice President, lauds Pharrell’s collaboration for channeling the immense power of the Titan and navigating open waters in fine jewelry design. The Tiffany Titan pieces incorporate a punk spirit aesthetic: unexpected materials like titanium is paired alongside traditional gold and diamonds. On a personal note, the use of black titanium pays homage to his heritage, celebrating beauty in blackness.

Tiffany & Co. and Pharrell Williams Celebrate Black Beauty
Tiffany & Co. x Pharrell Williams’ rings

Pharrell’s designs arises as titans of ingenuity, surging forward to new paths of fine jewelry. Employing an innovative approach to traditional diamond settings, the pavé pieces showcase reverse-set diamonds, their pavilion made to enhance brilliance. Utilizing titanium creates a stark contrast, elevating the designs with its subdued yet impactful look. Each piece is engineered for dynamic wearability, a dedication to the House’s impeccable craftsmanship.

Tiffany & Co. x Pharrell Williams’ necklaces


Pharrell’s Tiffany Titan line combines the strength of the Titan with the fluidity of water, reflecting personal histories of roots and history. It represents the boundless depths of creativity, ever-flowing currents of inspiration, and majestic power of the sea. Pharrell Williams’ designs resonates with the flexibility of artistic expression and the strength of the Titan. 


Photos and Featured Image: TIFFANY & CO.

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